WE CHANGE THE GAME WHEN WE FIND EACH OTHER
Meta's first fully co-ordinated marketing effort celebrating skateboarding’s debut at the Olympics with campaigns for each of Facebook’s Apps. It was Droga5's biggest and most prestigious campaign of 2021. Amazingly, the skate community didn’t hate it.
We wrote and produced Longboard Family that was directed by FKA Twigs (her own words). The full campaign was accepted into the MoMA archives in New York. Agency: Droga5, team.
Lotfi & Abou
Giu
Marina
Boop
Brandon
Press
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“FKA Twigs directs a short film for Facebook, one of four ads from the social networking giant that runs during the Tokyo Olympics.”
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“Facebook and Droga5 celebrate skateboarding’s debut at the Olympics with films by FKA twigs and more”
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“Directors Unveil Four New Films to Celebrate Skateboarding At the Olympics”
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“It was so amazing being immersed into their world and as a movement artist and obsessor myself I felt humbled by the skill levels and beautiful athletes that I shot.” – FKA Twigs